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Is One the New Many?

AI has made it possible for one person to do what once required entire teams, fundamentally rewiring who can build, compete, and win in the modern economy.

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Published
Sep 28, 2025
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Future of Work
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The New Maker Schedule Isn't About Making

The New Maker Schedule Isn't About Making

in ai, productivity

AI agents are turning makers into directors. Our leverage now comes from orchestrating systems, not executing tasks.

There's an old African proverb: "If you want to go fast, go alone. If you want to go far, go together."

The Old ProverbAncient Wisdom
Go alone
→
Fast
Go together
→
Far

For the first time in human history, this tradeoff is being rewritten.

The physics of work, which has remained unchanged since the industrial revolution, just broke. A small group of people—or even one person—with AI as a collaborator can now go both fast and far. Not because we no longer need each other, but because AI handles the coordination overhead that once slowed us down.

We're living through the end of an assumption so basic we never thought to question it: that meaningful work requires large-scale human coordination.

Now we can go fast and far with radically smaller teams.

The New RealityAI Era
+
Lean team + AI
→
Fast
+
Lean team + AI
→
Far

The Last Law of Business Physics

Let's consider some of the major themes of the physics of business in the past 60 years.

Law 011967
Conway's Law

Organizations design systems that mirror their communication structures.

Law 021975
Brook's Law

Adding manpower to a late project makes it later.

Law 031992
Dunbar's Number

Humans can maintain roughly 150 stable relationships.

These weren't just observations. They were constraints that shaped everything we built.

Every business book, every MBA program, every startup accelerator assumed the same truth: meaningful work requires large-scale human coordination.

The assembly line. The org chart. The Monday morning standup. All of it built on the premise that complexity requires many people working together.

Until recently, when the coordination constraint broke. There was no ceremony, no single moment.

Somewhere between ChatGPT's release and GPT-4's deployment, between Claude's emergence and Midjourney's v5, the phase transition happened. AI went from being an impressive demo to a day-to-day collaborator that could hold context, execute plans, and iterate at machine speed.

The coordination overhead that governed all work since the industrial revolution quietly, and suddenly, dissolved.

The Quiet Collapse

The shift happened when AI models became capable of using context from across an entire project. When you could feed Claude a 200-page requirements document and rapidly iterate on implementation. When you could generate 100 image variations and refine them to maintain brand consistency. When ChatGPT could remember your API structure through a six-hour debugging session.

Suddenly, the AI wasn't just helping—it was holding half the project in its context window while you held the other half in your mind.

The cognitive load that used to require multiple humans to carry could now rest in a single context window, guided by focused human direction. Not because the AI was smarter than those humans, but because it could absorb the execution overhead while humans focused on judgment and vision.

The designer who remembers every brand decision. The developer who never forgets an edge case. The analyst who keeps all the data relationships in working memory. Each role still requires human taste and judgment, but the execution happens at machine speed.

This wasn't automation. It was multiplication. And the people who recognized it first didn't start working harder.

They'd escaped the coordination overhead that once defined teamwork.

The Collapsed Team Theory

To understand what broke, we need to look at the equation that governed all work until now.

The traditional work equation was bottlenecked by coordination. Its successor makes coordination nearly frictionless.

Legacy EquationOutput = People × Coordination × Time
Sequential era physics

Every AI model is a capable collaborator that reduces the need for human coordination. Designer, developer, analyst, writer—each role still requires human judgment and direction, but the execution overhead compresses into AI-assisted workflows.

Every prompt is strategic direction that would have required meetings. Every iteration is guided refinement that would have needed consensus-building.

Lean Team EquationOutput = Vision × (Human + AI) × Iteration Speed
Parallel era physics

A lean team with AI iterates 50 times per day. A traditional team iterates twice per week.

The math is undeniable—but it's human+AI collaboration, not AI replacing humans.

The Architecture of Lean Teams

What actually changed wasn't that AI automated tasks. It's that AI absorbed execution overhead while humans retained judgment. The difference is everything.

Automation replaced hands. AI augments minds—handling execution while humans provide direction, taste, and strategic thinking. Not perfectly, not completely, but enough to dramatically reduce the coordination overhead that once made large teams necessary. When you can direct competent AI collaborators across design, development, and writing, you need far fewer people in coordination meetings.

The old bottleneck was coordination bandwidth: How many people can you effectively manage?

The new bottleneck is orchestration bandwidth: How many parallel AI collaborators can you effectively direct?

Think about what this means. No translation costs between minds. No consensus tax on decisions. Minimal coordination overhead. No politics. No alignment meetings. No status updates. No miscommunication.

Just clear human intention meeting AI execution at the speed of thought.

The Bottleneck ShiftCoordination → Orchestration
8
Traditional Teams
Connections28
ComplexityO(n²)

Every person must coordinate with every other person. Complexity grows exponentially.

AI-Augmented
Connections8
ComplexityO(n)

One person orchestrates AI collaborators. Complexity stays linear.

Efficiency Advantage
3.5xfewer coordination points with AI orchestration

Adjust team size to see how coordination complexity grows quadratically while orchestration stays linear.

The Cognitive Load Revolution

We used to manage people. Now we orchestrate AI collaborators while managing outcomes. The shift is profound and mostly invisible.

Morning: You review what your AI collaborators have produced based on the clear specifications you provided. The design tool has generated 30 variations for you to evaluate and refine. The code assistant has attempted bug fixes that you'll test and iterate on. The data analysis has been processed using the framework you defined. The draft announcement awaits your editorial judgment. Each output requires your taste, direction, and decision-making—but the execution happened at machine speed.

Midday: You're in parallel conversation with six different AI collaborators. Each conversation would have been a meeting. Each meeting would have required scheduling. Each scheduling would have taken three emails. The compound efficiency is staggering—not because AI replaced people, but because it eliminated coordination friction.

Evening: You've shipped what a traditional team would call a sprint, but with tighter creative control because every decision flowed through your judgment. Tomorrow you'll ship another one, maintaining consistency because the vision comes from one clear source.

The tools dissolve into background. What remains is pure creative direction—your taste, your judgment, your vision executed at unprecedented speed. You become an orchestra conductor where every musician perfectly interprets your direction.

But here's the tension: You're never alone (AI everywhere) yet often alone (fewer humans). This is the tradeoff we need to address.

Iteration CadenceSolo vs Team Velocity
Solo Builder + AI
Daily Iterations50

Rapid prompts, instant feedback, no coordination drag.

Traditional Team Sprint
Weekly Iterations2

Meetings, handoffs, and consensus slow the loop.

What We Risk in Ultra-Lean Teams

It's important to acknowledge the tradeoffs in this new world. These aren't inevitable losses—they're challenges we need to deliberately solve.

Mentorship becomes harder. Who do junior developers learn from when teams shrink to one or two people? The career ladder traditionally built through apprenticeship needs new models. We'll need intentional communities, open source collaboration, and structured knowledge sharing to replace the organic mentorship that happened in larger teams.

Serendipity requires intention. Water cooler moments, accidental innovations from misunderstood Slack messages, "what if we tried..." conversations over coffee—these don't happen when you're working solo or with one other person. But they can be recreated: small groups of lean builders sharing work-in-progress, Discord communities of practice, regular demo days. Innovation can still be collaborative even when execution is lean.

Accountability needs structure. When you answer only to yourself or a tiny team, who pushes back on bad ideas? Who catches your blind spots? The solution isn't going back to large teams—it's building trusted networks of peer reviewers, advisors, and fellow builders who can provide outside perspective. AI will critique if prompted, but you still need humans who care enough to tell you hard truths.

Purpose must be cultivated. Building with others creates meaning through shared struggle. Building alone with AI can feel existentially empty if you're not deliberate about connection. The answer: build in public, maintain relationships with fellow builders, celebrate wins together, support each other through failures. Solo execution doesn't require solo isolation.

The question isn't whether peak efficiency is worth peak isolation. It's whether we can achieve peak efficiency while preserving meaningful human connection.

Tradeoff AnalysisTraditional vs Lean Teams
Dimension
Traditional Teams
Lean Challenge
Lean Solution
Mentorship
Organic apprenticeship
Fewer learning opportunities
Intentional communities & open source
Serendipity
Water cooler moments
No accidental innovations
Demo days & work-in-progress sharing
Accountability
Team pushback
Echo chamber risk
Trusted advisor networks
Purpose
Shared struggle
Existential isolation
Build in public, peer communities

Lean teams face real challenges but can preserve what matters through intentional design.

The Uncomfortable Future

We're not going back. The competitive advantage of lean, AI-augmented teams is too significant.

Traditional companies weighed down by coordination overhead will struggle against lean teams that move at AI speed. We're already seeing solo builders and tiny teams achieve what once required dozens of people. The consultant who provides enterprise-level insights alone. The creator who built a media empire from a bedroom. The developer shipping faster than funded startups.

These lean builders are not outliers. They're early adopters.

Team Size EvolutionThe Compression of Work
1990s
Team Size
150
+130
Coordination
60%
Time to Market
24 months
Per-Person Output
1x
Traditional software companies
2010s
Team Size
50
+30
Coordination
40%
Time to Market
12 months
Per-Person Output
3x
Lean startups, agile teams
2025
Team Size
5
Coordination
15%
Time to Market
3 months
Per-Person Output
15x
AI-augmented teams
Future
Team Size
1
Coordination
5%
Time to Market
1 month
Per-Person Output
50x
Single-person companies

As AI absorbs execution overhead, teams shrink while output per person multiplies.

Will we see single-person billion-dollar companies? Perhaps in certain domains—particularly software, media, and creative services where AI can handle much of the execution. But many fields will still benefit from specialized human collaboration, just in leaner forms. A team of three AI-augmented specialists might replace what once required thirty.

The assumption that scale requires large headcount is being challenged. Scale increasingly requires clarity of vision and speed of execution—both of which are enhanced by smaller teams with less coordination overhead. Not every domain works this way, but many do.

The markets are beginning to price this in. The education system is starting to adapt. But the regulatory framework still assumes traditional employment. The tax code still assumes payroll. Many institutions are optimized for a world that's rapidly changing.

Institutional Adaptation GapTechnology vs Society
AI Capability
Current
95%
Market Pricing
~2 years behind
60%
Education System
~5 years behind
35%
Regulatory Framework
~8 years behind
15%
Tax Code
~10 years behind
10%

Hover over each bar to see specific examples of how institutions lag behind AI capability.

The Infrastructure of Tomorrow

The new workspace isn't an office or even a home. It's a constellation of AI interfaces alongside selective human collaboration. Your AI team lives in system prompts and context windows. Your human collaborators—when you need them—connect through clear APIs and shared outcomes rather than constant coordination.

The workday isn't 9 to 5. It's whenever cognition meets ambition. The line between thinking and building dissolves when execution friction approaches zero.

Your competition isn't the company down the street. It's a lean team in Jackson, Wyoming with the same AI access and clearer vision. Geography matters less. Credentials matter less. Raw experience is being partially replaced by judgment developed through rapid iteration.

What matters is the clarity of your vision, the quality of your judgment, the depth of your domain expertise, and your ability to direct AI collaborators toward meaningful outcomes.

This is what we didn't see coming: AI wouldn't replace workers. It would reduce the coordination overhead that made large teams necessary, enabling new forms of ultra-lean collaboration.

The Choice That Defines the Next Decade

You can still choose traditional large teams. But it's now a choice, not a necessity. The question is whether you're choosing teams for the right reasons—because collaboration improves the work—or the wrong ones—because you haven't figured out how to work lean.

Some will choose larger teams anyway. They'll build companies with more humans because they value the collaborative journey, because their domain genuinely benefits from diverse specialized expertise, or because they're building cultures as much as products. They may move differently than lean teams, but not necessarily slower if they eliminate coordination waste.

But many will go lean. The gravitational pull of efficiency is strong. The market rewards results, and lean teams with AI can deliver remarkable results. A lean builder who ships daily with high quality beats the bloated team that ships monthly, regardless of how many people attend their standup meetings.

The real question isn't whether to go alone or with a lean team versus a traditional team. It's how to preserve what makes us human while leveraging what makes us efficient.

I think about the young developers who might experience shipping differently—less apprenticeship within a large team, more learning through AI collaboration and peer communities. The designers whose creative partnerships might look different—async collaboration, AI-augmented workflows, focused creative partnerships rather than large design teams. The founders building meaningful companies with three people instead of thirty.

And I think about what they'll build. Lean, focused, and fast—but hopefully not isolated.

How far can you go with a lean team augmented by AI? The answer might be: farther than large teams ever went, and faster too.

But the question that matters most isn't about distance or speed. It's about purpose. When you can build anything with a tiny team, do you know what's worth building? When efficiency is solved, does your work still create meaning?

The infrastructure is ready. The tools are available. The old coordination constraints are dissolving.

The question is whether we can build the new collaboration models we need—lean teams that ship fast while preserving mentorship, serendipity, accountability, and purpose.

A Third Way: Federated Collaboration

The answer to the lean-versus-traditional tension isn't choosing between solo isolation and coordination overhead. There's a third model emerging that combines the best of both.

This third way is federated collaboration: distributed creation with minimal coordination overhead.

What does this look like in practice?

Instead of one person doing everything or a large team coordinating constantly, you have small sovereign domains with clear owners. Each owner works with AI at maximum velocity within their territory, but the territories compose into something larger than any individual could build.

One person owns the API—the entire backend domain. One person owns the interface—all frontend and UX. One person owns customer operations—the complete customer journey. One person owns brand—all visual and messaging domains. Not tasks or features, but complete territories with clear boundaries.

Complete ownership, clear boundaries, minimal overlap.

Federated Architecture1 Human + AI per Domain

Click each domain to see how human judgment directs AI execution within clear boundaries.

The designer owns everything visual: brand guide, marketing site, product UI, social presence. Not just making graphics, but owning visual strategy and execution. The operations person owns the full customer journey: support, onboarding, documentation, communication. Complete domains, not discrete tasks.

In this model, standups become weekly check-ins instead of daily synchronization. There's minimal blocking because boundaries are clear. Dependencies are managed through well-defined APIs and contracts, not constant communication. Each domain is a black box containing one human directing AI collaborators. The Unix philosophy applied to human organization.

This isn't delegation—it's federation. Each person is sovereign over their domain, shipping complete deliverables that others can use but can't block. When the API owner ships a new version, they publish clear documentation. The interface owner adapts on their schedule. When the operations owner improves the onboarding flow, there's no approval committee—just clear outcomes that serve users.

This requires sophisticated self-management. The ability to own not just tasks but entire territories. To define your own edges and defend them. To know where your domain ends and another begins. To ship complete, documented work that others can build upon.

The coordination happens through the work itself, not through meetings about the work. GitHub becomes the primary collaboration surface. The shipped update becomes the status update. The live product becomes the source of truth.

This model preserves what matters. You still have human colleagues for accountability, perspective, and shared purpose. You can still mentor (within domains) and learn from each other (through shipped work). But you've eliminated 90% of coordination overhead.

Companies that figure this out will build with the speed of solo builders but the scope and resilience of teams. Not by working together constantly, but by working in parallel toward a shared vision. Not by coordinating, but by composing.

The future isn't solo builders in isolation. It's not traditional teams drowning in coordination. It's sovereign domain owners whose work interlocks through clear contracts, shipping at AI speed while maintaining human collaboration where it matters.

This model is being built right now by people who refuse the false choice between isolation and coordination overhead. They're creating the new organizational model: lean, fast, collaborative, and humane.

The infrastructure exists. The math works. The only question is whether you'll build it.

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